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'15 Years' Won Silver ADDY

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'15 Years' Won Silver ADDY

On February 27 the Center's 15 year retrospective publication "15 Years of Transforming Public Education" was awarded a Silver ADDY Award from the Mid Michigan Creative Alliance. The publication has since been submitted in the district competition, which includes submissions from Michigan, Illinois, and Indiana. 

The ADDY® Awards is the advertising industry's largest and most representative competition, attracting over 50,000 entries every year in local ADDY® competitions. The mission of the ADDY® competition is to recognize and reward creative excellence in the art of advertising. Conducted annually by the American Advertising Federation (AAF), the local ADDY® Awards is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie for recognition as the very best in their markets. At the second tier, local winners compete against other winners in one of 14 District competitions. District winners are then forwarded to the third tier, the national ADDY® Awards competition.

In each category, a GOLD ADDY® is recognition of the highest level of creative excellence and is judged to be superior to all other entries in the competition. Entries that are also considered outstanding and worthy of recognition receive a SILVER ADDY®. The number of awards given in each category is determined by the judges, based on the relative quality of work in that category.